His wife suffered a serious stroke ten years ago, and he ended up becoming her caregiver.
When Dave Nassaney wrote a book to help others suddenly thrust into this kind of role, he found himself on television talk shows and even giving a TED talk. He wrote three more books.
So he was the right person to inspire all of us beginning marketers at the Rockstar Marketing Bootcamp today at the Westin Hotel near the Los Angeles airport.